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Monitor key metrics such as conversions, revenue and CPO over time. Gain actionable insights into channel and campaign performance to optimise outcomes and drive higher ROI.
Access flexible dashboards that let you drill into specific media types, products, KPI segments and time periods. Easily generate shareable URLs, Excel reports and downloadable images for internal reporting.
Compare the performance of different channels, campaigns, campaign types and advertised products. Assess baseline sales against the impact of media spend and pinpoint the most effective periods for each campaign.
Distinguish between returning and new customers, analyse performance across online and in-store sales channels and break down results by product categories for a deeper understanding.
Understand how brand perception and media efforts drive performance. Link brand strength, media impact and key performance metrics to deliver actionable insights that shape marketing strategies and fuel business growth.
See how brand strength influences sales performance and how media investments affect brand equity over time. This powerful tool helps marketers optimise strategies by bridging the gap between brand-building activities and measurable business outcomes.
Evaluate both long-term and short-term media effects. Track how factors like baseline sales and brand KPIs influence your long-term strategy while measuring immediate marketing impact.
Gain deeper insights into performance across channels, campaigns, products and campaign types. Identify which products drive the highest conversions and which campaigns (e.g. branding, always-on or performance) deliver the best results over time.
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